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History Of The Real Prince Of Bel Air : Alphonzo Bell Sr.

World-renowned Bel Air is known for fabulous wealth with  former U.S. Presidents, movie stars and billionaires populate this neighborhood's zip codes on the far west end of Los Angeles- 90077 and part of 90049.   However, many residents of this hillside region bounded by the famous Sunset Boulevard on the south, scenic Mulholland highway on the north, Beverly Glen Boulevard to the east and the Sepulveda Pass are unaware their neighborhood started as the brainchild of the son of an immigrant farmer-turned oil men named Alphonzo Bell.   Alphonzo Bel Edward Bell Sr. (Sep... Read More

$500M RENOVATION PROJECT BEVERLY CENTER BEGINS

BEVERLY CENTER
The construction cranes over La Cienega Boulevard signal the much-anticipated $500M renovation of the Beverly Center has begun. Taubman Centers Inc announced the makeover earlier this year. As part of the renovation, the mall will feature a new streetscape; street-level restaurants that open to West Third Street; a smart parking system; new, interior skylights; and a gourmet food hall (THE STREET) by chef Michael Mina on the mall’s eighth level, among other additions, according to Urbanize LA. Studio Fuksas is designing the remodeling project. Construction is scheduled to be completed by ... Read More

Megan Ellison buys $40M of contiguous properties for production company

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“American Hustle” producer Megan Ellison, daughter of billionaire Oracle chairman Larry Ellison, has some serious real estate hustle. The prolific Hollywood producer, who’s produced movies such as “Zero Dark Thirty” and “Her,” has paid $40 million for five contiguous buildings in West Hollywood for her production company, Annapurna Pictures, according to the L.A. Times. The five buildings, located on the corner of Robertson Boulevard and Keith Avenue, total a combined 28,000 square feet. Decades ago, silent movie actress and producer Norma Talmadge owned the same commercially zo... Read More

CECIL HOTEL TO UNDERGO $100M RENO

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The renovation of the famed Cecil Hotel, now known as Stay on Main, in downtown LA is expected to cost $100M. The building will have 301 micro-apartments and a boutique hotel. Simon Baron Development has a 99-year ground lease on the property signed with the building's owner, 248 Haynes Hotel Associates. Out of the building's 600 rooms, 301 of them are subject to preservation under a city ordinance, and since 30 are occupied, the tenants would be eligible for permanent or temporary relocation benefits, according to the LA Times. The micro-units, which would range in size from 150 to 325 S... Read More

Hollywood’s Redbury Hotel sells for $40.9M to Seattle investment firm

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Seattle-based Vulcan Real Estate is just the latest out-of-state investor to bet on the Los Angeles hotel market. The company has acquired Hollywood’s Redbury Hotel from a partnership led by Pebblebrook Hotel Trust for $40.09 million, according to an announcement from Pebblebrook. That’s a sizable jump over the $34 million the company paid for the 57-room luxury hotel, which is located at the iconic corner of Hollywood and Vine Streets, in 2013. SBE, the L.A.-based hospitality company run by Sam Nazarian, will continue to operate the hotel, which first opened in 2010 and was designed by Cu... Read More

Memorial Day Weekend in Los Angeles

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Celebrating this Memorial Day on Monday, May 30, 2016 Looking for things to do in Los Angeles? Things to do in LA on Memorial Day Weekend:  LA on Memorial Day Weekend Fiesta Hermosa Hermosa Chamber of Commerce 1007 Hermosa Ave. Hermosa Beach, CA 90254 (310) 376-0951 www.fiestahermosa.net Dates: May 28 – 30, 2016 fro... Read More

Home Featured in THR aka The Hollywood Reporter!!

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Yes! This beautiful, contemporary home in Beverly Hills is now featured in the new issue of The Hollywood Reporter.   The Hollywood Reporter: Contemporary home in one of the most prestigious locations on a quiet street just seconds from the heart of Beverly Hills. Approximately 7,390 sq.ft. of living space with a great open floor plan and walls of glass throughout opening to and overlooking several patios and balconies, pool, and lush canyon and city views. Public rooms on the main level include the large living room with fireplace, formal dining room, and kitchen with center isl... Read More

Venice Art Crawl

Venice art crawl
Join the Venice Art Crawl on May 19th as we take over Lincoln Boulevard! Need help finding your way around the Venice Art Crawl? They have an app for that! Boardwalk App Make your own custom map and plan out your night! www.DownloadBoardwalk.com Read More

Pershing Square Renew

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[embed]https://vimeo.com/163432859[/embed]   Pershing square will bring about a evolved new sense of energy revolved around community connectivity and diversity. Combining a mix of culture around the ever-changing pulse of Downtown Los Angles. Pershing square will create a space for events like film screens, yoga sessions, parties and midday walk will all be encouraged for the community to take part in. Pershing Square will offer a comfortable and refreshing space for the the culture of Downtown Los Angeles. The iconic Downtown LA is becoming anew, favorable hang out for all differe... Read More

Marty Halfon

Halfon Properties Luxury Real Estate Agents Beverly Hills
Marty Halfon –   Luxury Real Estate Agent Marty Halfon, is a long-time Beverly Hills resident who truly understands the city’s growth and community history. He established Halfon Properties with a distinctive goal; guide clients into the right home and the right investment. Halfon Properties is located in the heart of the Golden Triangle on Canon Drive at Rodeo Realty in Beverly Hills. He buys, sells and renovates properties with the support of his first class marketing team. Marty successfully negotiates and provides an optimal transaction on behalf of his clients. “I rep... Read More

Fred Hayman Mr. Rodeo Drive, passes at 90

Fred Hayman
  [embed]https://youtu.be/WWLhUGTjagI[/embed] Fred Hayman was a man with vision and insight. He was charming, kind and truly a class act! Thank you for all that you gave to the city of Beverly Hills. We are a better city because of you. - Marty Halfon Fred Hayman, an extraordinary name within the city of Beverly Hills. An American Fashion icon, Hayman's style appealed to countries worldwide and especial the great Beverly Hills which he loved dearly. A video above dated 2002 shows his love for the city and his strong thoughts on architecture and style on Wilshire Blvd in Beverl... Read More

Home Sales in Santa Monica

Santa Monica leapt to take the silver in luxury home sales in the first quarter of 2016, according to a new report by Sotheby’s. The Santa Monica submarket jumped four spots since this time last year to tie with Pacific Palisades, where the number of luxury home sales decreased between the same periods. Beverly Hills remained at the top, with 27 home sold this year — a 23 percent increase over the 22 homes sold in the 2015 report. Santa Monica, however, saw a much more drastic increase: a whopping 85 percent, with 24 home sold this year between January and March, over the 13 from 2015.... Read More

Think of Selling?? Beverly Hills Homes for Sale

Halfon Properties Luxury Real Estate Agents Beverly Hills
  Are You Thinking of Selling? We have a number of buyers that we've met that are looking to move into this neighborhood. Please give me a call as I can give you some insight to your home's value in today's crazy marketplace. Let me share with you how I can help you make this transition and even possibly transfer your old tax bases to your new home. Give me a call today!    Buyers are looking in your area and they're looking to move in prime real estate in the Los Angeles area. There are over 35,000 foreign buyers that purchase real estate in the United States... Read More

Top Beverly Hills Realtor

Marty Halfon Top Beverly Hills Realtor
Top Beverly Hills Realtor Marty Halfon is one of Beverly Hills Top Realtors Los Angeles Real Estate in Beverly Hills top 20 brokerage firm in Los Angeles ranked by 2015 L.A. County Sales Volume Source: Los Angeles Business Journal - March 2016 Beverly Hills Realtor Marty Halfon of Rodeo Realty in Beverly Hills was honored today by Syd Leibovitch in Malibu at Dukes     Marty Halfon Top Beverly Hills RealtorRead More

Businesses add 200,000 Jobs in March as U.S. Labor Market keeps Improving Job Hunt in Los Angeles

Halfon Properties Luxury Real Estate Agents Beverly Hills
Businesses added a solid 200,000 net jobs this month, according to a closely watched private survey released Wednesday, as the U.S. labor market continued to strengthen even as overall economic growth appears to be slowing. [caption id="" align="alignnone" width="750"]New jobs in Los Angeles (David Goldman / Associated Press)[/caption] The job growth in the report from payroll firm Automatic Data Processing was a bit slower than... Read More

Marty Halfon Sold Another Beverly Hills Home for Sale!!

Beverly Hills Home for Sale
Marty Halfon Sold Another Beverly Hills Home Halfon Properties Group of Rodeo Realty in Beverly Hills Beverly Hills- Marty Halfon of Halfon Properties Group at Rodeo Realty in Beverly Hills, just sold Another Beverly Hills home located at 315 Camden Drive a gated 2 story Spanish, beautifully new construction home. Getting top dollar is Marty’s goal for all of his clients. 315 South Camden Drive was listed for $3,950,000 and was sold for $4,150,000. Halfon believes that pricing the home is the most important responsibility as a listing agent. Halfon says “In this active marke... Read More

Beverly Hills Home for Sale !!

Beverly Hills Homes for Sale
FOR IMMEDIATE RELEASE: Just Sold, Luxury Home 9541 Heather Rd in BHPO Beverly Hills Ca- December 17th,2015; Marty Halfon of Rodeo Realty Beverly Hills, has just sold a beautiful English Tudor style home famously located on one of the best street in Beverly Hills Post Office, Heather Road. Just minutes from the heart of Beverly Hills sits a gated, hedged, compound set a bit back from the main street. A very serene spacious home surrounded by prolific landscaping for the ultimate privacy. Complete with a chef's kitchen w/ breakfast nook & large family room. A grand living room w/... Read More

Beverly Hills Home Sold – Classic Style Beverly Hills Home

211 S. Spalding Beverly Hills Luxury Home
5 Bedroom classic Beverly Hills home! This Spanish home is located on one of the premier streets of Beverly Hills. Wood floors, Spanish tiles, beam ceiling and wonderful wrought iron wok throughout. Kitchen with marble counters and was updated in the late 80's. Guest house with French doors overlooks large pool and garden. Master has an amazing walk-in closet. This is a great opportunity to do a wonderful renovation as the lost size and large front footage lends itself different opportunities.This home sits on over 16,260 sq ft Read More

Beverly Hills Home Sold in 5 days!

211 S. Spalding Beverly Hills Luxury Home
Just Sold by Marty Halfon & Halfon Properties Group at Rodeo Realty Beverly Hills Ca- Marty Halfon of Halfon Properties Group at Rodeo Realty in Beverly Hills, just sold 211 S. Spalding #401 Beverly Hills CA. Getting top dollar is Marty’s goal for all of his clients. 315 South Camden Drive was listed for $1,585,000 and was sold for $1,600,000. Halfon believes that pricing the home is the most important responsibility as a listing agent. Halfon said “ In this active market the Marketplace will tell us the value of the home. If your price it right you will have multiple offers. Over p... Read More

Alan Landburg’s Beverly Hills Home for Sale! Just Reduced from $5,695,000 to $5,585,000

Beverly Hills Homes for Sale
Landsburg, who died two years ago at 81, bought the house in 1998 for $2.339 million. It has been listed by Beverly Hills Real Estate Agent Marty Halfon of Rodeo Realty. To quote L.A. Times writer Neal J. Leitereg, Contact Reporter,This Beverly Hills Home for Sales details..."The master suite has beamed ceilings, a step-down sitting room and his and hers closets and bathrooms. A balcony with a hot tub sits off the master bedroom. In all, there are four bedrooms and five bathrooms in 7,390 square feet of space". A swimming pool and spa, an outdoor lounge, formal landscaping and privacy he... Read More

The Beverly Hills Garden & Open Space Initiative

beverly hills space initiative
[embed]https://www.youtube.com/watch?v=awLQ2AtNeNA[/embed] The Beverly Hills Garden & Open Space Initiative The Beverly Hills Garden & Open Space Initiative will enhance and beautify one of Beverly Hills’ most cherished landmarks. It will create a lush new garden that will be privately maintained and feature a large variety of flower and plant species, beautiful fountains, and amenities such as an indoor/outdoor restaurant next to the garden inspired by New York’s Tavern on the Green. With the new garden, there will be over four acres of landscaping and open space on the prop... Read More

October 7, 2015

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tumblr_nvv9q2fTDD1u96wtpo1_500 This week’s rain was a drop in bucket compared to what LA and the entire state need to make up for years of drought. But maybe if the rainfall were to be augmented, say, by a ton of water shipped in from a pristine Alaskan lake, we’d feel a little relief. This week, U.S. Representative Janice Hahn got together with reps from the Ports of LA and Long Beach, the Metropolitan Water Distric... Read More

Financial Advice: Educated Investing Opportunities with Samuel Rad

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Financial Advisor Samuel Rad gives #LTRT listeners advice on the best investments to make. Host, Marty Halfon discusses what types of investments makes sense economically. How to make your money work for you! Learn more about real estate investing, 401k, IRAs, bonds and stocks. Sam answers hard personal financial questions along with expertise on risk levels. tumblr_inline_nnygpvCfey1t9e1g3_500 Visit our br... Read More

Let’s Talk Real Talk with Diane Manns and Judd Dunn

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Let’s Talk Real Estate Investments with Judd Dunn. Listeners also hear from Diane Manns, president of Coldwell Banker Realtor Association, about the Hot new market of Santa Monica! Investment real estate generates income or is otherwise intended for investment purposes rather than as a primary residence. Investment real estate consist of apartment buildings or rental houses, in which the owners do not live in the residential units, but use them to generate ongoing rental income from tenants. Those who invest in real estate also expect to generate capital gains as property values increase ove... Read More

Thinking of Selling Your Home? Worried About High Property Taxes? Let’s Talk Prop 60/90

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Let’s Talk Real Talk with Marty Halfon of Halfon Properties Group of Rodeo Realty Beverly Hills Explore your options in transitioning homes in 2015. Listeners learn about Prop 60/90: Property Taxes in California and how to transition from a home of 40+ years. The Los Angeles market has plenty of options for investment opportunities. Lets Talk about investment property in Los Angeles: apartment buildings, what your dollar can buy in #LA and how to know what areas are best! Read More

Let’s Talk California Property Taxes and the Santa Barbara Marketplace with Mark Schneidman

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Let’s Talk Real Talk: Let’s Talk Prop 60/90 and the Santa Barbara Marketplace with Mark Schneidman Listeners hear from Mark, luxury realtor of Santa Barbara California, about the current state of his market. This blog provides help for homeowners, buyers and sellers in the market. Discussions will be about my market in Beverly Hills, Bel Air, Little Holmby areas in Los Angeles. (Golden Triangle) We will also be inviting guests to speak about topics ranging from real estate news, interior design idea, lifestyle etc Read More

Photoshoot Tip of the Day

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tumblr_njzda1Mdx51u5yngao1_500 thekurbsideblog: Photoshoot Tip of the Day When photographing a space, be it, real estate, architecture, interiors, exteriors, etc., don’t forget the details need some love too! Some of the best personality exists in the fine touches. Don’t be afraid to move in close. Detail crops help your viewers have a more ... Read More

Let’s Talk: Luxury Closets & Hangers

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tumblr_inline_nk1nqbBcdK1t9e1g3 Let’s Talk Real Talk: Luxury Home’s Closets and Hangers Listeners hear from Nancy Bittan the EVP of Henry Hangers of Los Angeles California and New York. This blog provides help for homeowners, buyers and sellers in the market. Discussions will be about my market in Beverly Hills, Bel Air, Little Holmby areas in Los Angeles. (Golden Triangle) We will also be inviting gues... Read More

Let’s Talk L.A. Mortgage with Kerry Gelbard

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Let’s Talk Real Talk: LA Mortgage Marketplace of Los Angeles Listens hear from an expert in mortgage Talking with Kerry Gelbard of Los Angeles California. This blog provides help for homeowners, buyers and sellers in the market. Discussions will be about my market in Beverly Hills, Bel Air, Little Holmby areas in Los Angeles. (Golden Triangle) We will also be inviting guests to speak about topics ranging from real estate news, interior design idea, lifestyle etc* Read More

Marty Halfon talks San Diego with Colleen Hensley

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Aired 2/15/2015 DAY AFTER VALENTINES DAY…Just in case you missed my segment on 980 The Beast..I’ll be posting audio here and on my social platforms!!! You can always reach me at marty@rodeore.com or by phone directly 310 432 7224 Halfon Properties Group: Let’s talk about the San Diego market and buy properties with Guest Speaker Colleen Hensley. Key components like: Home Prices How to get in the marketplace? Home transactions in LA. Offers skyrocket in Beverly Hills, CA San Diego Marketplace? Believes on investing & opportunities in San D... Read More

Investment Real Estate

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Aired 2/1/2015 SUPER BOWL SUNDAY…Just in case you missed my segment on 980 The Beast..I’ll be posting audio here and on my social platforms!!! You can always reach me at marty@rodeore.com or by phone directly 310 432 7224 Halfon Properties Group: Let’s talk about up swings of the market and the rise of prices for homes. Key components like: Investment Real Estate: Beverly Hills Market Investing in Apartments Visually making your investment appealing to buyers DO YOUR HOMEWORK! Portfolio building is important Read More

Finding the Perfect Home

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Aired 2/1/2015 SUPER BOWL SUNDAY…Just in case you missed my segment on 980 The Beast..I’ll be posting audio here and on my social platforms!!! You can always reach me at marty@rodeore.com or by phone directly 310 432 7224 Halfon Properties Group: Let’s talk about up swings of the market and the rise of prices for homes. Key components like: How to Find the Right Home? Interviewing Real Estate Agents for the job of buying a home. Provide Real Estate Agent with the best information possible. Interest Rates What’s important about your finances? Fico... Read More

How To: Pick A Home

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tumblr_njl0jwVsgp1u96wtpo1_1424391409_cover 0 Plays Marty Halfon (Beverly Hills) How To: Pick A Home Just in case you missed my segment on 980 The Beast..I’ll be posting audio here and on my social platforms!!! Help fo... Read More